Hosting a Lissa Gail pop-up or shop-in-shop isn’t just a retail moment—it’s an encounter with a design language of quiet power. The brand is built on the idea that adornment can carry intention; each piece is a story and a symbol of resilience, brilliance, and presence.
Lissa Gail stands apart where feminine strength meets spirit-rich storytelling—jewelry designed not merely to decorate, but to declare. In person, that narrative lands viscerally: guests feel the weight, study the sculptural details, and connect with the meaning behind each piece—a perfect recipe for discovery and conversion.
By the numbers: Lissa has hosted 15+ pop-ups to date, with many events clearing $10K+ net in sales—proof that when customers can try, layer, and talk with the designer, the jewelry finds its home.
What guests experience
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Adornment with Agency. The brand’s north star is purposeful beauty—pieces that become wearable affirmations and heirlooms in the making.
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Modern heirlooms, felt in the hand. Clean lines, mixed-metal intelligence, precision pavé, and sculptural silhouettes give every design a legible luxury that reads across a room yet feels intimate on the body.
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Signature materials. 14K gold, 14K gold-filled, and sterling silver with the signature Supreme oxidized finish; pavé diamonds (including select lab-grown), hand-finished gemstones, and specialty touches like Swarovski® mesh. Built for daily wear, refined for heirloom life.
Hero product focus
At the heart of the experience is the Supreme Collection™—handcrafted in oxidized sterling silver and 14K gold with antique-cut pavé diamonds. From chokers to medallions, these pieces balance contrast and refinement and are consistently top-converting in mixed-metal styling stories.
The collection features the brand icon—the Supreme Woman—recognized as the design that launched the Lissa Gail legacy and remains synonymous with empowerment and timeless femininity.
Collaboration formats
Pop-Up (1–3 days).
Ideal for high-impact storytelling with founder presence. Includes on-site styling, social content capture, and a concentrated calendar of client appointments and open-shop hours.
Shop-in-Shop (2–8 weeks).
Perfect for retailers who want sustained sell-through and repeat visits. Features a curated capsule with periodic clienteling events layered in.
Both formats are engineered for try-on culture, layered looks, and intimate conversation—the elements that drive attachment and multi-piece baskets.
What Lissa Gail brings
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Founder energy: Live storytelling about inspiration, symbolism, and styling that turns browsers into buyers. (A principle of the brand’s clarity ethos: luxury made legible—through proportion, balance, and purpose.)
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Curated capsule: A tight edit that mixes icons (Supreme Woman) with fresh seasonal statements to maximize discovery and depth.
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Merchandising blueprint: Mixed-link chains, oxidized-gold contrasts, and precision pavé vignettes that visually narrate “strength meets grace.”
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Heirloom-ready quality: Materials chosen for lasting color, shine, and strength—confidence for your clients and your sales team.
Host checklist (quick start)
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Audience fit: Clients who respond to modern, meaningful luxury and love to layer.
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Space plan: One focal table for icons + one vertical riser for medallions and chains; a mirror and soft lighting to invite try-on.
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Story touchpoints: Small tent cards with meaning notes (e.g., “voice, truth, modern armor”) and price ladders for self-guided discovery.
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Content capture: Reels, founder Q&A moments, and client styling before/after—great for both parties’ social channels and post-event retargeting.
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Clienteling: Pre-book VIP try-on appointments and follow with personalized looklists.
Results you can expect
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Higher conversion from tactile engagement and layered styling.
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Elevated brand halo via founder appearance and story-rich merchandising.
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Strong AOVs through mix-and-match sets (chain + medallion + charm).
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Repeat visits during a shop-in-shop run as clients “graduate” pieces over time.
Let’s collaborate
If your clientele values modern heirlooms with meaning—and you want an in-store moment that feels editorial, intimate, and unmistakably premium—let’s build it together. Host a weekend pop-up for concentrated impact, or install a shop-in-shop to sustain momentum. Either way, Lissa Gail brings a clear point of view and a proven, in-person experience your clients won’t forget.
To explore dates and formats, share your location, desired timeframe, and any client highlights. We’ll tailor the capsule and event plan to your audience. Email us now for our Pop-Up Presentation.
2025/2026 PopUps:
November 8th, 2025 9am-12:30 and 4pm-6:30pm Jurisdiction, Potomac, MD.
November 13th, 2025 12pm-4pm: Apricot Lane, McClean, VA
